Hublot enters the metaverse and builds the Hublot Love Football Stadium Hublot has teamed up with MEIS and Spatial to build a stadium with a capacity of 90,000 spectators in a virtual world ahead of the 2022 World Cup in Qatar. As the official timekeeper of world football, Hublot announced the "Hublot Love Football Metaverse Stadium", setting the first place again.

The stadium will be a complex of sports, art and digital events, with a structure inspired by the case design of Hublot's recently released Big Bang e watch. The stadium is the largest venue ever built in Spatial and was designed by respected MEIS architects.

Among luxury watchmaking brands, Hublot is the first to adopt encryption technology. In 2018, the brand celebrated the 10th anniversary of the currency with the launch of a limited-edition Big Bang Meca-10 P2P watch that can only be purchased with Bitcoin.

This is Hublot's first foray into the metaverse, and the brand has chosen to work hand in hand with Spatial. The latter is a Web3 platform dedicated to assisting creators and brands in creating visually stunning 3D spaces.

Managed by seasoned leaders from Apple, Nest, LucasArts and Disney, Spatial is the home of luxury brands in the metaverse, Web3. Visitors can explore the virtual stadium inspired by the Hublot Big Bang e watch from all angles, with free access via mobile phone, computer or Oculus device.

As part of Hublot’s Love Football campaign, special exhibitions will be held at the brand’s boutiques in luxury shopping malls in Doha, Kuala Lumpur, Singapore, Indonesia and Thailand during November, offering an exclusive experience of visiting stadiums with VR equipment.

Hublot presents the Big Bang Unico Berluti off-white watch

In the latest collaboration, Hublot's watchmaking craftsmanship is combined with Berluti's signature dyeing technique to create a top-of-the-line timepiece. This is a highly anticipated collaboration inspired by the art of fusion.

The infinite possibilities of white breathe new life into the Big Bang Unico Berluti Off-White. Today, the Hublot Big Bang Unico collection is complemented by Berluti's signature off-white Venezia leather tone, a distinguished and bold design conceived by the most exclusive brand.

The polished bezel as well as the dial are inlaid with off-white Venezia leather with embossed hour markers. The leather is placed between two sapphire crystals, which open windows to reveal the running gear train of the built-in movement, a feat of technology. The Unico movement is a genuine self-winding flyback chronograph movement with a power reserve of up to three days.

Hublot, in collaboration with Berluti, has developed a technology that encapsulates and solidifies the hues of natural leather, and in this way makes beauty last forever. The off-white Venezia leather strap features a Scritto pattern, symbolizing the perfect fusion of two worlds.

Combining the unparalleled technology and ingenuity of Hublot and Berluti, the Big Bang Unico Berluti Off-White is presented in a special box with a travel bag and key ring emblazoned with the Berluti logo. The watch is available in king gold and titanium.